Wedding and portrait photographers today have to be business people, marketers, PR professionals, bookkeepers, market analysts, innovators, computer experts and of course photographic artists. We have to always update our information and education to stay on top of new products and demands as well as stay in business. We can expect a lifetime of learning to be ahead of us. To own or use a camera does not make a professional photographer.
August Exposure has been created to help wedding and portrait photographers gain experience and lessons from other photographers at all levels of the industry. What better way is there to learn? The speakers have been in business for two years, ten years or more years than they want to count.
The experienced photographers can share their mistakes so you don’t repeat them and their success’s, so you can repeat them. A photographer with ten years experience has come through the hard years and is ready for the next cycle and set of goals. This may be to work smarter, not harder or it could be that they wish to put more effort into growing the business now they have systems in place. A photographer with two years experience is going through a steep learning curve and trying to stay financially viable. This is the hardest stage and is when many photographers go broke or give up. This is not the time to give up, this is the time to look at your business and improve it.
Your photography expertise is part of the business growth. What is your style or do you even have a style? What is your market strength? Should you change what you are doing and if so how? Do you wish to win awards? How can you differentiate from the rest of the photographers? What will our market be looking for in the next few years? What are we going through in the current economic climate?
You are not alone out there as you go through these challenges. We will help you with your portrait creativity and business.
Everyone stands on the shoulders of giants some time in their careers. The speakers at August Exposure have all done this and now they want to pass it on. You will leave the seminars with ideas to move you through the next level of your photography.
